This week we are super pleased to be part of Toronto's Third Tuesday, who this month is paying homage to social media measurement. Third Tuesday is a monthly meetup for Toronto area communications and marketing folks interested in learning/sharing more about the practical applications of social media in business. This month they are boasting a full day spent on measurement and we couldn't be happier to be part of the panel " Show us your ROI – Yes we can demonstrate a return". If you're attending the session please come and say hi- we're pretty friendly.
Thanks for telling your community about the Third Tuesday Measurement Matters conference. It was a great success. A packed room interacting with great speakers, including Swix's Scott Lake. Scott gave us some great insight into measuring ROI. His emphasis on measure what you can was pragmatic, smart and actionable. Pretty much everything we could ask of an expert speaker.