Minutes ago we deployed a fresh new look for SWIX's corporate web-site. Our previous site took us through Beta but now that we're live we felt it needed a refresh. We aimed for something clean and credible, but most of all, elegant. When designing a web site, we all start with the home page, and [...]
Archive | June, 2010
SWIX co-launches with earthquake
So earlier today we experimented with a great new way to launch software apps, it's called "The Earthquake Co-Launch". The idea is simple, just use a coinciding earthquake as part of the launch of your product. As many of you know SWIX launched yesterday but we did our "Earthquake Co-Launch" today. See video above UPDATE: [...]
Lexicon Changes
When we first started working on SWIX, we knew that ROI tracking is pretty much the Holy Grail of social media analytics. During Beta, we had a tab called ROI, which included an interactive worksheet that let's you put in costs that may have occurred during your social media campaign, associated with the various properties [...]
SWIX is out of Beta!
It's time! We're taking the BETA label off SWIX and officially launching the service! We wanted to take a moment to thank all of you for participating in the BETA phase. We received lots of really helpful feedback from many of you. Pricing… During BETA, we surveyed many of you to help us figure [...]
Service outage planned for tonight @ 11pm EST
Hi folks, Just a note to let you know that at 11pm EST tonight, we'll have some down time for a few hours as we perform some work on our infrastructure. The good news is, we're getting ready to rip that Beta label off! Craig.
SWIX Dashboard Showcase: Nike
With the World Cup starting today there has been hype that has been accruing for ages. One of the brands that has harnessed this passion for ‘the world’s sport’ is Nike. As previously mentioned we have been creating SWIX campaigns for several ‘big brands’ and have been following them over a few months. This week [...]
Who are our users?
Being an analytics company we like stats and especially stats about our own app. Recently, we noticed something very interesting about the types of people who are use SWIX. The first thing we learned is that they are not IE users and that's not because we don't support IE. In fact, just about 6% [...]
Startup Movie Night at SwixHQ
This Thursday night we'll be hosting the first "Startup Movie Night" at the SWIX office's in the Byward Market. To get an idea of what people would like to watch, we've put together this cool little form. Vote for what you want to see. I'll be doing a post a little later in the week [...]
Still waiting on our Twitter Whitelisting
Well is my face red! I had hoped that our Twitter whitelisting would be done over the weekend but it looks like we're still in the queue. Whitelisting is what lets us grab data from their API to show in our reports. Fingers cross that it goes through today! In the mean time, the last [...]